About Us
We believe a thriving brand starts with a decision to make an impact in the lives of the people you serve.
Our mission is to equip brand builders with the mindset, tools and training to thrive.
Clarity is the compass. Action is the journey.
Brand building is an adventure
Brand building isn’t a straight line, it’s an adventure. It comes with uncertainty, big decisions, unexpected turns, and moments that ask you to stretch beyond what’s comfortable.
We believe the best brands are built when you understand where you’re going, why it matters, and how to move forward with confidence. That’s why our academy blends strategic clarity with practical action, helping you navigate the journey with guidance.
Created by two agency owners
We’ve spent a decade with entrepreneurs, creating brands, and we want to save you the headaches, roadblocks and unnecessary stress. Helping you get to market and grow your brand faster so you can serve people faster.
Hannah Wheeler | Co-founder & Brand Consultant
Bio
Hannah Wheeler is the co-founder and Brand Strategist at Guide. With over 13 years of experience in branding, marketing, and strategic communications, she has helped organizations across Canada uncover what makes them unique and build brands that grow with purpose.
Through Marketing Camp, Hannah guides participants in building practical marketing strategies that create focus, strengthen decision-making, and lay the foundation for long-term growth.
Donovan Wheeler | Co-founder & Implementation Consultant
Bio
Donovan Wheeler is the co-founder and Implementation Specialist at Guide. He specializes in turning strategy into practical systems, helping businesses simplify marketing, improve efficiency, and implement tools that support sustainable growth.
Throughout Marketing Camp, Donovan helps participants build marketing workflows, leverage AI, and connect the systems that make consistent marketing easier to manage.
Our Guiding Values
Navigate with Purpose
We move with intention, guided by clarity, values, and vision.
Expand Possibility
We think beyond limits and approach every challenge with curiosity and optimism.
Serve
First
We lead with empathy, putting people at the center of everything we do.
We Thrive Together
sinceGuiding2017
brand builders
Journey to Thrive Mentorship
Keep building with guidance, support, and a community behind you.
- Monthly Group Coaching
- Monthly Q&A Sessions
- Community of Like-Minded Brand Builders
- Growing Learning Library
- Resources & Member Discounts
- Ongoing Support as You Grow
Inspiring change
Rest is essential for growth
In a world built around constant output, notifications, and screens, it’s easy to forget that we’re not robots.
We’re human. We’re meant to step outside, slow down, breathe deeply, and reconnect with nature, with ourselves, and with the work that actually matters.
For-Rest is our way of bringing balance back into the conversation around growth. We believe rest isn’t a reward you earn after burnout; it’s a requirement for creativity, clarity, and sustainable progress.
When we create space to rest, we think better. We lead better. We build better.
ForRest
adventure initiative
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